The curious case of Google Trends in India

For nine of the last ten years, the most searches were for why Apple products and Evian water are so expensive.

Google Trends, which provides data on the most-searched items on Google, has a recently curated database according to which, in 2022 and 2023, there was a rise in the number of searches from around the world on topics related to the cost of living. 

People everywhere searched for information on inflation, interest rates, wages, credit and savings. Searches for why certain things were expensive in all the languages used on Google also reached an all-time high.