Turn Nagaland into a ‘music hub’: CM meets Shure ambassadors

Kohima: Nagaland Chief Minister Neiphiu Rio on Friday shared his hopes of turning Nagaland into a centre of excellence for music for the Northeast region and the country at a meeting with Naga ambassadors for Shure, an American audio products corporation.

Through the Shure Influencer program, an initiative of Shure company, five artistes from Nagaland were selected and aided with suitable musical equipment. The equipment, received through the Task Force for Music and Arts (TaFMA), was handed over to the artistes by the Chief Minister at his residence in Kohima.

In February this year, five ambassadors for Shure were appointed, including singer and songwriters Alobo Naga and Abdon Mech, folk singers Tetseo Sisters, drummer David Sunar, and guitarist Imnainla Jamir. 

Interacting with the artistes, Rio congratulated the musicians and lauded them for shining in their respective fields despite limitations and facility constraints in the state. 

The Chief Minister also expressed the need to make music an important agent to generate economy. Further, he challenged them to excel and create a market for the music industry in the state and become real influencers to help build the Naga music industry. 

Rio lauded TaFMA for supporting and promoting artistes and for connecting the local artistes with brands and companies outside the state. He also acknowledged Shure for reaching out to the local artistes and for providing them with equipment to help them refine their works. 

TaFMA adviser Theja Meru, in a brief note, said that with the support of the Chief Minister, TaFMA is able to walk into corporate houses and make deals as well as reach out to countries to built partnership for mutual benefits. 

Exuding confidence, Meru said that TaFMA is taking on the world and setting bigger targets for the musicians and artistes to achieve.

Dr Alune Tetseo of the famed Tetseo Sisters acknowledged the state government for reposing faith on the Naga youth and ensuring that the soft skill is made the state’s power. 

While assuring that the music community will work hard to take Naga music to the global platform, she also thanked TaFMA for making all-out efforts to give a fillip to the music industry in the state. 

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