NETA also aims to further the scholarly research and professional investigation of tourism

Guwahati: Northeast has magnanimous opportunities for captivating tourists with its varied and unique beauty and culture. Taking the first step to promote tourism study and research in the region, Ambalika SB Choudhury and Himangshu Baruah launched North East Tourism Academy (NETA), Northeast’s first online tourism academy.

NETA will provide exclusive online courses, workshops, webinars, internships, re-skilling development initiatives and placements. These courses and programmes will focus mainly on concepts, theories, practices, principles, innovations and business models related to the tourism sector. The ultimate aim of the training is to produce minds that will take positive steps towards reinventing and reviving the tourism industry in the post-pandemic world.

Serving a dual purpose, NETA also aims to further the scholarly research and professional investigation of tourism and to integrate balanced strategies between the sectors of tourism education and training.

The academy will also focus on creative tourism management aimed at training people to design and run customised training workshops for different kinds of organisations: destination management organisations, non-governmental organisations (NGOs), educational institutions or private entrepreneurial sector. The experiential learning is for anyone looking for an opportunity to enhance their skills to survive in the ever-changing and dynamic tourism industry.

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Choudhury, a PhD scholar from Pune University, who is currently pursuing her research in tourism and rural entrepreneurship development, said, “The aim is to skill young people through various programmes to strengthen the tourism ecosystem in the country.”

She added, “Our vision is to develop all-rounded, competitive and competent individuals in the tourism domain which will massively contribute to the development of the sector in the country.”

Meanwhile, Baruah, who is also the founder and CEO of Finderbridge Tourism Private Limited, said, “At NETA, we aspire to create a pioneer organisation that will promote excellence in the tourism education industry, entrepreneurial development and community engagement in the field of tourism and also to reinvent & rebuild the industry through the path of tourism education.”

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